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Top 5 Marketing Automation Tools & Platforms for Startups

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) and automate repetitive tasks.

We have curated top 5 industry proven marketing automation tools for your startups.


1. Ontraport

All your marketing tools in one place. Create and launch your automated marketing campaigns and all your promotional pieces — from emails to pages to pop-up forms — right inside of Ontraport so it's all seamlessly connected. 

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2. AutopilotHQ

Marketing automation software made visual. Autopilot is simple and visual marketing automation software trusted and loved by thousands of teams around the world. It helps marketers capture and convert new leads, connect with customers and create loyal repeat buyers. The best teams at Microsoft, Typeform, LiveChat, Atlassian, Patreon, Samsung, Greenpeace and Lean In all use Autopilot to automate their marketing.

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3. Keap 

Keap is on a mission to simplify growth for millions of small businesses. For 15 years, Keap has been helping small businesses get organized so they can deliver great service and close more business. Today the pioneer of CRM and marketing automation software for small business serves more than 200,000 users globally with its Infusionsoft and Keap products.

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4. ActiveCampaign

ActiveCampaign helps growing businesses meaningfully connect and engage with their customers. With our SaaS platform, we help businesses go beyond marketing automation to optimize their customers’ experiences.

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5. User.com

User.com is a full-stack marketing automation platform that helps businesses grow faster. Marketing, sales and customer service teams from around the world use our software to: gain insights about website visitors, generate leads, increase sales, streamline processes, provide exceptional support.

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