10 Strategies For Attracting Investors That Will Fail
Others will work hard on a business plan, and then mail it indiscriminately to every potential investor they can find on the Internet.
“Attached is a copy of my full business plan for your review.” Too much detail at first contact is just as much of a turnoff as no information.
“I don’t have a business plan, but the technology is disruptive.” Investors are buying part of the business, not the product or service.
If you haven’t yet finalized the business model, cost projections, and customer segments, you aren’t ready for investors.
These will quickly convince investors that you will be equally unprofessional in your attention to detail in running the business.
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