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Events, entertainment industry says COVID-19 hit 60M livelihoods; seeks urgent govt help

Quick Summary

The Events and Entertainment Management Association has sent out an SOS to the government, seeking urgent intervention as the industry, that employs 60 million people, has comes to a standstill following the national lockdown. The association claims that of the 60 million staff, 10 million have been directly impacted, and their livelihood is at risk as all major national events are postponed or cancelled due to the COVID-19 pandemic. Since the outbreak began, the impact to their business has been unprecedented with multiple global and national events having been postponed or simply cancelled. Besides the 10 million it employs directly, the events and entertainment industry indirectly provides jobs to another 50 million through allied sectors like food and beverages, hospitality, tourism, advertising and marketing industry. The events and entertainment management industry has been growing at a compounded rate of 14 percent annually.

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