Flipkart supports 6 lakh artisans in India through Samarth programme
New Delhi: Walmart-owned Flipkart on Friday said it supports over six lakh artisans, weavers and craftsmen across the country through its Samarth programme and is working on onboarding more such sellers to the platform. The Samarth programme was launched last year, wherein the e-commerce major had partnered with five non-governmental organisations (NGOs) to help artisans use the online marketplace to sell their products.Samarth supports the livelihood of over six lakh artisans, weavers and craftsmen through partnerships with NGOs and government entities, and provides the artisans an access to a pan-India customer base of more than 200 million, Flipkart said in a statement. "Traction is much more than what we saw pre-COVID-19 and that is also reflecting in Samarth sales. "It significantly contributes to the growth of the country and has a huge potential to do more. It leverages the supply chains and expertise of the Flipkart businesses and Walmart, and provides tailored training and advice along with access to an ecosystem of peers and mentors.