MyGlamm acquires POPxo, aims to produce and sell beauty products at scale
MyGlamm, the direct-to-consumer beauty brand, has acquired POPxo, a 3C (Content, Community, Commerce) company in South Asia. Priyanka Gill, Founder and CEO, POPxo will also be joining the board and leadership team as Co-Founder, MyGlamm. The platform has produced and sold millions of beauty products across makeup, skincare, and personal care, and claims to have over 45,000 influencers. MyGlamm and POPxo aim to co-create, launch and market products in the beauty and lifestyle category. MyGlamm Products was founded in October 2017 and is available both online and offline.