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Who’s Yubo? Europe’s Snapchat for teens has 40m users

There’s a European-born social app built for Generation Z, and it’s about to hit the 40m user mark. “It’s about live social interaction.”And so far teenagers seem to be enjoying it. Yubo launched in October 2015 and recruited 5m users in the first year. It’s now nearing 40m users, 80% of them are aged 16 to 21, and more than half live in North America. “The social graph of a Yubo user is nothing like what you would find typically on Facebook or Snapchat,” says Lazimi.

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