Meadow launches a powerful mobile marketing tool for cannabis dispensaries – TechCrunch
Meadow, the maker of a popular point-of-sale system for cannabis dispensaries, is today launching new tools for its clients. Called the Meadow Platform, it includes two key tools for dispensaries: a customer relationship manager (CRM) and a text messaging platform for mobile marketing. Because of regulations, retailers have a wealth of information on their clientele, which Meadow’s system can use for target marketing. Because these new features are built into the Meadow platform, instead of through a third-party add-on, Meadow says it’s protected by the same security used throughout the rest of its platform. Now they can leverage Meadow’s platform to do promo codes, automated discounts, loyalty rewards; we have all that.