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[Startup Bharat] Kanpur-based Zelorra aims to disrupt the booming ecommerce sector across India

According to a report by ResearchAndMarkets, the Indian ecommerce market is expected to grow at a CAGR of 18.15 percent to become a Rs 1,049.4 crore market by 2024. [Image Credit: Zelorra]Deepak Gupta, however, believes that the current ecommerce market has several players but has problems such as unfavourable prices and challenges with delivery. In a bid to solve this problem and tap into the growing market, Deepak and Shuddhatm Chaturvedi launched ecommerce startup Zelorra in Kanpur in 2019 with an initial investment of Rs 2,50,000. Faster and cheaper deliveriesAccording to Deepak, Zelorra was first launched by listing books, personalised gift items, mugs, T-shirts, and mobile covers for sale. He also explained that they bootstrapped and launched Zelorra with their savings.

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