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What’s stopping lab meat technology from taking over the meat industry?

Knowing this, you’d think that cultured meat would provide the perfect solution and you’d be right, almost. We take a look at what’s holding lab meat technology back. One study found that 43% of people would prefer to eat animal-based foods even when lab meat is the same price. The main reason being that they find the concept of lab grown meat to be ‘unnatural’. The taste testThere’s something else that’s holding consumers back when it comes to buying lab grown meat: taste.

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