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Bootstrapping a Product Team, by Ibrahim Bashir

In this November 2020 #mtpcon Digital session, Ibrahim Bashir, VP Product at Box, discusses different product management archetypes and when to bring each one into a team. With that in mind, there are really 3 types of product managers:The person who starts the team . “Where is the product in its lifecycle, and what kind of product team does it need right now? If you’re bootstrapping a product team, your organisation / product / team is probably new, which means you’re starting from some kind of a blank slate. You will be hiring a product person as part of a team, so it’s really important to make sure the whole team is aligned on who you’re hiring and why.

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