Comcast NBCUniversal picks 10 sports and esports startups for SportsTech Accelerator
Comcast NBCUniversal announced today it has picked 10 sports tech and esports startups for the first annual Comcast NBCUniversal SportsTech Accelerator. Comcast NBCUniversal is investing $50,000 into each startup and training them for 12 weeks in partnership with Boomtown Accelerators. The companies will work with Comcast NBCUniversal and the SportsTech partner consortium, which includes NBC Sports, Sky Sports, Golf, NASCAR, U.S. “Esports is really something that is important for us as a company to get ahead of,” said Jenna Kurath, vice president of startup partner development and head of sportstech at Comcast NBCUniversal, in an interview with GamesBeat. Sharper Sense develops a neural interface that enhances athletes’ perceptual ability, leading to enhanced awareness and reaction times during training and competition.