Inside Klarna's influencer council, which the $31 billion fintech giant hopes will create a blueprint for responsible influencer marketing
Klarna launched an influencer marketing council in March, focused on boosting responsible marketing.
Insider spoke to four members of Klarna's influencer council to find out how the effort is going so far.
The council is beginning to draft its marketing toolkitKlarna's influencer council is now on its third session and is beginning to draft a marketing "toolkit".
Mandeep Nijjer, CEO of influencer marketing agency Red Media Live, welcomed Klarna taking a "big stand" in setting up its influencer marketing council.
Meet the Klarna influencer council:
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