Flipkart to acquire Cleartrip, an online travel technology company
Flipkart, India’s homegrown e-commerce marketplace has announced the proposed acquisition of Cleartrip, an online travel technology company. Flipkart will acquire 100% of Cleartrip’s shareholding, as the company further enhances its investments to strengthen its digital commerce offerings for customers. Cleartrip will continue to operate as a separate brand, retaining all employees while working closely with Flipkart to further develop technology solutions to make travel simple for customers. Kalyan Krishnamurthy, CEO, Flipkart Group, said, “The Flipkart Group is committed to transforming customer experiences through digital commerce. This product-driven focus has enabled us to become the preferred travel partner of choice for consumers in a wide range of markets in the region.