MessageBird Acquires US-based SparkPost for $600m, Extends Series C and Raises $1B
MessageBird, a global omnichannel communication platform, has announced that it has entered into definitive documentation to acquire US-based SparkPost, a predictive email intelligence platform. The acquisition represents another important step for MessageBird in building a global omnichannel platform to make communicating with a business as easy and natural as talking to your friends, the company said in a statement. “The future of communications isn’t siloed — it’s omnichannel,” said Robert Vis, CEO of MessageBird. “Our acquisition of SparkPost will further strengthen our ability to serve customers through email as a powerful value channel, and with the most contextual, relevant information. “MessageBird continues to revolutionise communication between businesses and their customers with an uncompromising focus on quality.