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Stockholm-based martech startup DanAds bags €4 million to expand across Europe

DanAds, a customizable and scalable self-serve ad tech infrastructure for publishers, has raised around €4 million in funding, led by Wellstreet. Other notable investors in this round include Hugo Stenbeck, Jonas Sjögren, Johan Andersson, and Alexander Hars. The round brings the total amount raised by the company to around €36.3 million so far. Founded in 2013, by entrepreneurs Istvan Beres and Peo Persso, DanAds aims to democratise the online advertising market. According to the company, DanAds has experienced a 125% growth in revenue since 2020.

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