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Persistence Wins the Race: GoNoodle’s CMO on Entrepreneurship, Marketing and Female Investment

I met one of my early mentors, Geoff Champion, when I did temp work and then worked for a headhunting firm. As I searched for a field where I could put it to use, I found marketing. Q: Did you identify any issues in the field that drove you to think, “I’m going to start my own business.”Ultimately, I did. You as the leader need to place some bets on where you think the business needs to go. And, no matter how good your people are, if you can’t provide that focus and clear decision authority, you will fail.

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