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London-based Attio gets €6.87 million boost to transform customer relationship management

Data-driven CRM platform for modern teams, Attio, has just raised €6.87 million in seed funding to bring customer relationship management in line with the needs of modern businesses and build-your-own work tools. The funding is led by Point Nine Capital with participation from Balderton Capital and Headline. Almost every business uses a customer relationship management tool, but with the rapid speed of technological advancement and digital transformation, many CRM systems are left unchanged for too long. Attio has been engineered to handle all the CRM needs of a modern business, giving companies an overview of every relationship and process from sales through to recruitment. The software expands and adapts as a business grows, helping to improve a team’s efficiency, data quality, and overall output.

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